Our story...

At Cheekiboo, we are passionate about providing a sustainable future for our children.

Our core value is respect, if we respect this beautiful world that we live in, it will respect us in return. Healthy living means a clean environment with clean air and clean water for all of Mother Natures’ creations. With the increasing rates of allergies and asthma, we have to ask ourselves, why? Air and water pollution can cause all sorts of diseases and even cancer. We need to rethink what we are putting into our bodies, onto our bodies and into our environment.

These days there are so many ‘eco’ products available and you have to ask yourself if the corporate giants are really truly concerned about our environment or their profits?

Our journey started with a simple packet of wet wipes. I had purchased a packet of ‘lightly scented natural bamboo baby wipes’. Opting to buy the multipack to save on the unit price, I was eager to try these new biodegradable wipes.  The first thing that I noticed was the smell which would not even fully wash off after I wiped my hands. Then came the headaches which I assume were from the scent. Given that most of what we put on our skin ends up in our bloodstream, we really have to look closely at all of the products that claim to be natural or biodegradable. I then later purchased a bottle of body wash which had big bold letters “100% NATURAL”. It wasn’t until I got home that I read the smaller print next to it which says “With extracts of 100% NATURAL origin”, which means it could essentially have anything in it; the only requirement would be a small drop of plant extract to satisfy this claim. I was mad at myself for being fooled and became determined to produce products that are not only good for the environment but also good for you.

At Cheekiboo, we are committed to quality and would not sell anything that we wouldn’t use on our own family. We believe that being environmentally conscious does not mean it has to cost you an arm and a leg. How can we sell our products without the price tags that the big companies put on theirs? We are 100% family owned and operated and do not have large corporate overheads, shopfronts, shareholder pressures or audit and other reporting compliance obligations.

Our suppliers…

Being respectful and responsible is not just about the end product itself, but understanding where our products have come from. At Cheekiboo, we only partner with long-standing reputable suppliers who are specialists in what they do.

The baby wipes come from a manufacturer who produces wipes and nothing else. With over 17 years of experience in personal care wipes and medical wipes, they are also one of the major suppliers of many large Australian Pharmacies.

Our cloth nappy supplier specialises in cloth nappies and wet bags. Established over 10 years ago, they are experienced in research, development and production of many well-known brands in America and Australia. Our cloth nappies have also been SGS and CPSIA certified.

The disposable nappies come from a supplier who shares our core value of respect. Their internal procedures set out strict criteria for their material suppliers. Working with reputable companies like 3M and Sumitomo we bring you a nappy that is not only tested and certified in America, Polland, Holland and Austria but is also one of the first nappies proven to be biodegradable and compostable.

All of our suppliers have been independently verified by third parties, as well as being SGS tested and certified to quality standard ISO9001.

Our vision…

To provide affordable eco-friendly baby products that are better for your baby and our environment.

Our Goal…

Our goal and long term vision is to be able to give back to the community through the sharing of knowledge and tips on how we can provide a healthier environment for our children, as well as supporting charities that are voted for by you.

Our promise…

If you are not 100% satisfied with your purchase, simply return for a full refund. Please refer to our return policy for full details and do not hesitate to contact us if you have any queries.

Yours sincerely,
The Cheekiboo Family